CONCENTRIC OUROBOROS
Our brand embodies the concept of circularity, symbolised by our iconic ouroboros logo, which represents renewal, infinity, and the
continuous cycle of life.
REVERSE 'C'
We have spent a lot of time developing our brand identity, so it is not only distinctive but speaks to what we represent as a brand.
The reverse ‘C’ at the end introduces the concept of closure and continuity.
CONCENTRIC
BADGE
Many of our customers want to highlight that they are wearing 100% recycled uniforms. To support this, we've created a branded badge for each garment, showcasing their commitment to achieving their sustainability goals.